Because false modesty is for graphic artists and not writers, I’ll simply mention that Writer’s Digest has — for the second consecutive year — chosen my writing blog (the Copywriter/Writer Underground) as one of its 101 Best Websites for Writers. Megalomania is setting in (again). Thanks, Writer’s Digest.
My copywriting blog (The Copywriter Underground) has appeared in the prestigious Writer’s Digest annual “101 Best Web Sites For Writers” review. One of only three sites in the review’s Freelance category, I’m conveniently located directly below The Science Fiction And Fantasy Writers of America and just to the left of the Horror Writers Association, which [...]
My Copywriter Underground freelance writer/marketer blog – despite serving mostly as an outlet for a certain grouchy copywriter/marketing consultant bent on total annihilation of social media mega-hype – has been picked by the oDesk blog as one of the Top 40 Writer’s blogs. And yes, it appears that oDesk actually visited the blogs in question [...]
Teaching my first three Online Marketing Boot Camps couldn’t have been more gratifying. In addition to finally finding the time to update my site, I rediscovered a simple truth: Teaching is simply learning from the front of the room. The student reviews were excellent, which has dangerously inflated my ego, though that’s tempered by the [...]
When I was asked to teach an online marketing boot camp by a local economic development agency, I wondered how much interest we’d get. A lot, it turns out. Our first class (which begins Monday, February 23) filled up almost immediately. The waiting list grew quickly, and suddenly, we were faced with adding two more [...]
An economic development non-profit has asked me to create an online marketing boot camp – a series of seminars aimed at helping small and medium-sized businesses create and refine an online marketing presence. I previously taught blogging and email marketing seminars for this organization (both excellent engagement marketing media channels). Yet businesses today need access [...]
The editors of the New Writer’s Handbook – a collection of essays by writers for writers – asked to include one of my Copywriter Underground blog pieces in their latest collection (Volume 2) It’s always nice to receive recognition from your peers. Especially when you’re being recognized for the quality of your writing. In this [...]
Northern California’s Jefferson Economic Development Institute (JEDI) is an economic development non-profit which has developed a (deserved) national reputation for their innovative approaches to rural wealth building. To help their rural, small-business entrepreneurs access global markets and compete with bigger – and more centrally located – organizations, JEDI is looking to Internet marketing. Accordingly, they [...]
I’ve written a lot of direct response over the course of my 22+ year career, and I’ve always been an outspoken critic of deceptive mailing practices, believing they harm all marketers in the long run. That’s why BrandWeek sought me out when they wrote a story about the growing practice of deceptive mailers. While they [...]
My copywriting blog — aimed primarily at copywriter and business marketers — was once again picked as a Top 10 Writer’s Blog via a contest held by Michael Stelzner of Writing White Papers fame. Heady stuff indeed — and proof that good content offers even the tiniest of businesses a “thought leadership” role. Here’s the [...]
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